​​Only with our collective pride is there still time to save the lion, to ensure the future of “the fiercest and most magnanimous of the four footed beasts(Samuel Johnson’s Dictionary of the English Language, 1755). 

In most cases the challenges facing Africa’s wildlife and its people are too great and too complex, and they require too many resources, for any one organization to address. 


We believe that the challenges facing Africa can best be met by uniting community and policy makers with conservation managers, researchers and business leaders to make the best decisions for Africa’s people, its environment and its wildlife.  Such a union will ensure that both present and future generations are able to enjoy the benefits of Africa’s environmental services by integrating the protection of those natural processes with economic and social development; responsible development.


By acting collectively the stakeholders of Africa can combine expertise, knowledge and funding to generate real, long-lasting, cost efficient and responsible solutions that are reflected in policy from national governments all the way through the structure of society to the actions of the individual.


Local solutions…

Too often conservation efforts have been implemented using a broad brush approach.  That approach may have been relevant to the location in which the solution was developed, but the challenges that may appear similar in another location can be fundamentally different in origin and require an adapted response.  Responsible development promotes the implementation of locally conceived solutions that benefit from the experience and knowledge of schemes that have been successfully implemented elsewhere.


Cooperative solutions…

Using an holistic management, or systems thinking, framework allows us to consider that any one element is part of a complex broader system.  This is no more so than in the relationships between an environment and the people and wildlife within it.  Responsible development promotes the evaluation of locally conceived conservation solutions in the context of relationships within the local system as well as with the wider system within which the local system functions.  Such decision making can only be undertaken through co-operation between all stakeholders affected.  


Relevant solutions…

Unless conservation solutions are relevant to the needs and aspirations of communities who live on the land they will have little reason to support those measures and they will ultimately falter.  Programs are often donor driven and research often only meets the requirements of a PhD thesis. Responsible development promotes community involvement in all aspects of conservation from design and implementation to ongoing reviews of the success of the program – an element often given little heed. 


Long term solutions…

Responsible development seeks to promote the appreciation of the need for long term solutions in a short-term world.

​​Call us:

+1 925 3223848

​Find us: 

3050 25th Avenue, San Francisco, CA 94132, U.S.A.

Daminarof Bldg. CMC Road, Addis Ababa, Ethiopia

© 2014 by Alchemy World Projects NGO.